IVR Feature Articles
March 11, 2010
Samsung Canada to Boost Calliflower's Long-Term User Base
By Deepika Mala, TMCnet Contributor
iotum, a voice 2.0 company that aims to reinvent business conversations and shape a world of relevant communications, has entered into a partnership relation with Samsung (News - Alert) Canada according to which its interactive conferencing and collaboration service, Calliflower will be promoted through the VAR and system integrator channels of Samsung Canada.
As per the agreement, the Samsung resellers, from March 1 to April 30, 2010, will offer purchasers of selected Samsung netbooks and laptops the first year of Calliflower service free, and will receive commissions when their customers sign up.
Calliflower applies an engaging, social-networking-style visual interface to the task of conferencing and collaboration, and for unlimited use for up to two organizers charges a $50 US monthly flat rate.
In major Canadian cities and around the world, or via Skype (News - Alert) into a single conference, the participants can join through local access phone numbers, all while sharing presentations, documents, links, and chats with all those remotely assembled.
The intuitive controls of Calliflower helps the participants to see the status of other callers and raise hands to request the floor, while also providing call recording, invitations and reminders, integration with calendars, and more.
“This partnership is a great way to grow customer relationships for our small-business retailers and system integrators, by offering another powerful, money-saving tool alongside our laptops and netbooks,” said Michael Dodgson, product marketing manager for Netbooks at Samsung Canada. “We also see the chance to promote great Canadian technology in a space – teleworking -- that’s very much in demand.”
iotum CEO Alec Saunders (News - Alert), for his part, acknowledged that Samsung Canada’s promotion would provide a great boost to Calliflower’s long-term user base. “We’re so confident in the service and the sales channel, that we’re willing to offer the first year’s service for free – a $600 dollar value,” he said.
The resellers and retailers of Samsung Canada will have customers sign up for Calliflower through a web site, entering PC serial numbers for proof of purchase and downloading the client software.
In related news, Iotum, recently introduced an open beta program through which customers can access their Calliflower conference calls via Skype.
Deepika Mala is a contributing editor for TMCnet. To read more of her articles, please visit her columnist page.
Edited by Kelly McGuire
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