New Bamboo: Limiting Web Changes Is A False Economy; New Bamboo clears up common misconceptions of Web development

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[July 21, 2008]

New Bamboo: Limiting Web Changes Is A False Economy; New Bamboo clears up common misconceptions of Web development

(M2 PressWIRE Via Acquire Media NewsEdge)
RDATE:21072008

New Bamboo, the Web Development Specialist warns against limiting web
changes during development. By taking a rigid and inflexible approach
to web projects, businesses inadvertently risk delivering online
products or services that do not fully meet stakeholder requirements.

In an independent survey of 100 senior IT managers and directors, 59%
of respondents believed that by minimising the number of changes during
web development they could avoid web project failures and reduce costs.

Furthermore, 45% of respondents felt that a greater focus on scoping
requirements at the start would help the process.

"Changes are an inevitable part of the web development process. Those
managing web projects are often under the impression that by limiting
changes you can save money and time. This is a false economy as the
resulting software is often a poor fit for what is actually required.

People also fail to think about the real cost of a badly produced web
product. This could potentially result in reduced sales or poor
customer service," argues Damien Tanner, Co-Founder and Director of New
Bamboo.

Top five myths of web development include:

1. By limiting web changes you will save money 2. By involving more
stakeholders you slow down the development time 3. More flexibility
means less control 4. A detailed specification up front will limit
project failure 5. Web projects are always late and over budget

New Bamboo recommends that IT professionals actively involve key
business stakeholders in any web project. By adopting a dynamic and
iterative approach with practices from the Agile philosophy, the
project is constantly kept on course for success and avoids unnecessary
and costly revisions at later stages. This kind of process also
encourages new ideas and this in turn helps deliver better results.

"Too much emphasis and time is allocated to drafting a detailed
specification document. Sometimes the process can involve several
months work and pages of specification equivalent to a phone directory.

It comes as no surprise that after investing this time on producing the
brief, that people feel obliged to deliver against it. Having an Agile
philosophy, combined with an innovative framework such as Ruby on
Rails, can provide a practical solution to address the concerns of IT
managers delivering web projects, without the need of compromise," adds
Tanner.

The research, conducted by independent market researchers Vanson Bourne

on behalf of New Bamboo, surveyed 100 IT professionals from large
organisations in several industries, including Financial Services,
Manufacturing, Retail, Distribution and Transport. New Bamboo has
several industry-leading clients in market segments that include
business consultancy, global publishing and international
not-for-profit organisations.

Notes to editor

About New Bamboo

New Bamboo Web Development Limited is a specialist in bespoke software
development using Ruby on Rails. Its range of experience covers social
networks, complex e-commerce solutions and process management and
collaboration tools for organisations.

New Bamboo offers a highly skilled technical team that has been
programming with Ruby on Rails since its conception in 2004. The
company uses an Agile methodology which is particularly suited for
complex projects and is based around objective metrics, stakeholder
involvement, feedback, and managed processes.

New Bamboo is privately held and based on London, United Kingdom.

What is Ruby on Rails? It is an innovative framework architected for
rapid development of web applications. Ruby on Rails is the framework
and 'Ruby' is the programming language.

CONTACT: New Bamboo
WWW: http://www.new-bamboo.co.uk
Tel: +44 (0)7908 725 212
e-mail: Lena@technologypr.eu

((M2 Communications Ltd disclaims all liability for information
provided within M2 PressWIRE. Data supplied by named party/parties.
Further information on M2 PressWIRE can be obtained at
http://www.presswire.net on the world wide web. Inquiries to
info@m2.com)).

Copyright ? 2008 M2 Communications Ltd.

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